Digital Signage: An Experience of Innovation in Higher Education Vanessa Roger-Monzó | María Guijarro-García | Myriam Martí-Sánchez | Show more Vanessa Roger-Monzó Spain ESIC Business & Marketing School María Guijarro-García Spain ESIC Business & Marketing School Myriam Martí-Sánchez Spain ESIC Business & Marketing School Submitted: 2015-04-22 | Accepted: 2015-06-15 | Published: 2015-09-23 DOI: https://doi.org/10.4995/muse.2015.3769